What is GeoIP tracking?
GeoIP is the process of determining your geography based on your IP address. When you load up a website, stream music, or download a game, the server that provides it to you sees your IP address, kind of like telephone call display or a return address on an envelope.
What is GeoIP used for?
Geo IP refers to the method of locating a computer terminal's geographic location by identifying that terminal's IP address. A Geo IP feed is an up-to-date mapping of IP addresses to geographical regions.
How does MaxMind work?
MaxMind provides IP intelligence through the GeoIP brand. Over 5,000 companies use GeoIP data to locate their Internet visitors and show them relevant content and ads, perform analytics, enforce digital rights, and efficiently route Internet traffic.